Price Point IT | Retail Analytics

Cutting edge analytics to understand,
predict and measure customer behaviour

Conversion is the last great metric of retail, your retail space has a wealth of information and opportunity just waiting to be tapped into. Syenap can provide cutting edge analytics to understand, predict and measure customer behaviour within the retail environment by analyzing a customer’s path to purchase, including all their deviations.

This essentially gives you a unique way to connect with your customers by offering information that you cannot get simply by looking at the figures in front of you.

Know how effectively you are converting visitors into customers

Revenue Generation

Having accurate data gives you valuable information that allows you to think strategically in the long term. Such valuable data allows you to make more accurate predictions and plan more effectively.

Operational Effectiveness

You can drive processes and focus on performance improvement by enhancing productivity and increasing quality through consistency of service.

Cost Efficiency

Using operational tools in real-time will lead to a significant cost reduction by measuring and managing more precisely. This in turn improves staff deployment and reduces manual intervention.